Florian Leonhard opens a Guarneri Del Gesù violin from 1734
Creative Studio
Florian Leonhard Fine Violins: International Presentation & Documentary Production
Documentary production and strategic international presentation of the world-leading string instrument company
The Knight Classical team was engaged by Florian Leonhard Fine Violins as strategic consultants to augment the international presentation of the company’s work – in particular its celebrated True Copy instruments.
Already widely recognised for its world-leading expertise in restoration, authentication, and instrument sales, the objective was to further articulate the craftsmanship, knowledge, and precision underpinning the company’s new making practice, presenting it internationally to artists, orchestras, and institutions at the highest level.
Documentary film
We produced a 20-minute documentary profiling Florian Leonhard in his dual role as expert craftsman and leading entrepreneur. The film also explored the philosophy and technical methodology behind the True Copy approach.
The documentary was streamed live during the finals of the International Tchaikovsky Competition on medici.tv, placing the company before a significant global audience of musicians and industry professionals. It remains available within medici.tv’s video-on-demand catalogue and is also accessible via YouTube.
Digital assets
In parallel, the team created a suite of audio-visual materials for social media and digital usage, translating the depth and detail of the company’s work into concise formats suited to contemporary platforms.
International outreach
Beyond content creation, Knight Classical undertook targeted international outreach to orchestras, artists, and institutions, ensuring that the company’s work was positioned at the highest level within relevant professional networks worldwide.
Knight Classical’s role
Documentary Filmmaking · Filmed Interview Direction · Video Production · Broadcast & Streaming Partnerships · Strategic Consultancy · International Promotion · Stakeholder Liaison & Institutional Advisory · Institutional Collaboration · Social Media Content Creation · Digital Asset Delivery
Team
Head of Digital Content